Articles in Content Marketing

Content Creation with my Secret Weapon: Twitter

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Writing posts is one of the most challenging aspects of being a marketer, and for some people content creation is a nightmare. Even if you’re a good writer coming up with things to talk about is an agonizing process. ... Read full article

The Power of Storytelling in Content Marketing

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It’s becoming increasingly challenging to grab an audience’s attention. According to Forbes, on average, Americans are exposed to between 4,000 and 10,000 ads per day. So how can you get your brand to stand out from the crowd? ... Read full article

Demystifying the Facebook Algorithm

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Fantastic I’m going start a little bit early just to make sure that everybody has a chance to get on. Can somebody if you don’t mind, post in the comments just so that I can make sure that I can see the comments and stuff like that. ... Read full article

18 Categories of Prohibited Content

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11/15/18, Mark Zuckerberg released a statement that outlined how Facebook will approach content management moving forward. Specifically, the purpose of the post was to let users know how they have historically found and removed objectionable content.... Read full article

Leverage Customer Reviews in Your Content Marketing Plan

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Like it or not, with social media, as well as sites like Yelp and the Yellow Pages enabling consumers to leave reviews about products and services, companies don’t have the final word over how the public perceives their brand. ... Read full article

11 Tips: How to Create Content Regularly So You Can Build Trust with Your Dream Clients

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In this post we’re talking about how you can make it easier to create content regularly. That way, you can show up like clockwork for your audience. ... Read full article

Unleash Your Grit, Dump Your Salesy Feelings, and Grow Your Business Now!

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Feeling salesy when attracting clients, is the dark cloud looming over being-your-own-boss for many women. Myself included, when I started out. ... Read full article

How to Create Marketing Content for Your Ideal Clients So They Say: She Gets Me!

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If you’ve ever stared at a blank screen when it’s time to create your marketing content, this post is for you. As you read about planning content, put yourself in your ideal clients’ shoes. ... Read full article

12 Solopreneur Marketing Content Tips: Attract Dream Clients, Even If You Hate to Write

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The primary goal when you create marketing content is not to demonstrate how expert you are or to teach important lessons, even though as a solopreneur that’s important. It’s to capture your future clients’ attention.... Read full article

Business and Life Coaches: 7 Ways Blogging Can Help You Connect with Dream Clients [Checklist]

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My friend, “Sheila” is a successful financial advisor who faithfully blogs for her list every month. I asked her how she finds inspiration for her blog posts. ... Read full article