Articles in Email Marketing

10 Tips for Creating Subject Lines that Open Emails


Subject lines can make or break your email campaign, so I want to provide you with some tips on how to create subject lines that encourage people to open your email.... Read full article

How to Write Emails that Don't Suck

by Emily Aborn on

People ask me often if they should be sending emails, how frequently, and what to include. There are a number of ways to answer this question, because, like with so many things...... Read full article

It's All About the Pivot: Marketing in the Time of Coronavirus


All around the world, today’s business owners are struggling to find the right balance between making an appropriate response and over-stepping the bounds of their industries. How can you pivot to reach your audience during the chaos of COVID-19?... Read full article

20 Ways to Grow Your Email List


You want to grow your email list Don’t know how to grow your email list Using email marketing strategies, Susan Finn will walk you through 20 effective tips to grow your email list.... Read full article

5 Things…FairTrade, Instagram, Email, and Hashtags


When I look at the types of articles and books I read, I see what eclectic tastes I have. Personal development, travel, social media marketing, more travel, professional development, food…... Read full article

Community Connect -Current Trends in Email Marketing


In this free Community Connect call, I share one of nine current trends in email marketing. The 7-minute clip is an introduction to the full one hour call focusing on 9 current email marketing trends. ... Read full article

Pieces of Us


A few years ago, I became a tad bit obsessed with a particular video I ran across on my Facebook feed. It was of a toddler in a pink snowsuit who was walking on ice for the first time. ... Read full article

Find Your People


Digital minimalism and using social media to serve a community that connects to your authentic offering.... Read full article

Why Use a Branded Email Template?


When it comes to email marketing, design can be an integral element in your relationship with your customers. A well-designed email can seriously increase your subscriber engagement –that is – get you higher click-through rates and sales.... Read full article

Find Your Mission : Find Your People


Find Your People Create and serve a community that connects to your authentic offering. Develop quality followers vs quantity followers.... Read full article