Articles in Marketing

Ensure Your Social Presence Supports Your Brand


Whether we love it or hate it (or something in between) social media is a force with which we either choose to contend or not. But as a business owner, I can’t deny the power of social media to reach far beyond my immediate circle.... Read full article

How to Use Snapchat for Business 3


Before every Snapchat campaign, you want to consider your KPIs (key performance indicators) and put a process in place to measure them.... Read full article

How to Use Snapchat for Business 2


With 8 billion mobile videos currently viewed per day, the opportunity for businesses to be seen on Snapchat is at an all-time high.... Read full article

How to Use Snapchat for Business 1


Blink your eyes. In that one second, 9,000 snaps were shared by Snapchat users—54% of which engage with the app daily.... Read full article

6 Tips for Hosting Successful Virtual Networking Events


Over the past few years, the popularity of virtual networking events has been on the rise. COVID19 made this steady rise explode in a matter of months. Virtual networking events allow for greater connections that are not bound by geographic location ... Read full article

4 Things you Need to Know Before Building a Remote Marketing Team in the Philippines


Are you a founder or CEO that’s looking to establish a remote marketing team in the Philippines? Building a remote team in the Philippines is a cost effective way to produce great content that’s part of your overall marketing strategy. ... Read full article

How to Write Emails that Don't Suck

by Emily Aborn on

People ask me often if they should be sending emails, how frequently, and what to include. There are a number of ways to answer this question, because, like with so many things...... Read full article

The Magic of Long Tail Keywords and how YOU can learn to use them!


Keywords are words that people enter into search engines to look for content. Search bots identify those pieces of content and offers them to the searcher as an option through a search engine such as Google, Bing, et al.... Read full article

Why Financial Literacy??


Ever wondered why sometimes, subconsciously we overlook or ignore business news or financial jargon simply thinking they're too complicated to understand. ... Read full article

Foreign policy congressional committees need to call more women experts


It is imperative that those who make U.S. foreign policy reflect who we are as Americans and that Congress call equal numbers of men and women experts to inform their policy-making.... Read full article