Aliza Licht


Aliza Licht is the founder & president of LEAVE YOUR MARK LLC, a consultancy specializing in creative brand marketing and digital strategy. With over 20-years of experience, Licht has cross-functional expertise in developing and implementing innovative strategies that fuel global brand awareness and drive revenue. Licht's ability to think both creatively and strategically has allowed her to play across multiple disciplines in fashion, beauty, media, and technology. Licht was previously the EVP Brand Marketing and Communications at Alice + Olivia. Prior to that, she was the longtime SVP of Global Communications at Donna Karan International, most known for her work as the creator and voice behind the award-winning social personality DKNY PR GIRL. Licht organically built a multi-platform community of over 1.5mm followers for DKNY, driving new brand relevancy and commerce. Her ability to speak to a new audience with a digital mindset captivated customers and followers worldwide. As a seasoned executive with a start-up mentality, Licht is an early adopter of technology and is ardent about innovation. Licht is an advisor to start-ups at the intersection of fashion and technology. Licht is also the author of the best-selling book, LEAVE YOUR MARK: Land your dream job. Kill it in your career. Rock social media. LEAVE YOUR MARK has been translated into Spanish, Chinese, and Russian. It is ranked #8 in Book Authority's "Best Career Development Books of All Time." LEAVE YOUR MARK’s podcast launched in September 2019, and serves freshly brewed career advice weekly. Her subscription newsletter, BLACKBOARD, is syndicated on, and continues in the spirit of LEAVE YOUR MARK, tackling career obstacles and offering universal professional advice.

Fluent in



  • 20+ year Fashion industry veteran, author of LEAVE YOUR MARK, and host of the LEAVE YOUR MARK podcast.


2 Reviews
Justine Field
Boston, MA
Great advice!

Aliza was great to talk to! Her career journey is very inspiring and she has great advice to offer.

May 2020

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Brenna Foley
Seattle, WA
A lot accomplished in 30 min!

Aliza was so great to work with - we accomplished a lot in a quick 30 minutes! She gave candid feedback on my resume and my LinkedIn profile, and was wonderful to talk to. Thanks, Aliza!

April 2020

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