I approach all client projects from the perspective of “let’s not market, let’s communicate.” It’s all about building relationships and trust so you feel good about selling what you do, and your customers can feel good about buying it … and with my help, it's easier than you think. With an extensive and varied creative background – writing, editing, acting, photography, yoga, journalism, and graphic and web design – I bring a unique, intuitive, and laser-focused perspective to brand messaging and content strategy, creation, management, and direction. I use my significant experience inspiring and managing internal and external multi-disciplinary creative teams and projects to guide my clients step by step through the content creation process, helping eliminate stress and overwhelm ... which makes it easier for them to focus on what they do so they can achieve their business goals. I ensure positive-impact marketing communications materials for my women-lead venture, small/mid-sized businesses, start-ups, entrepreneurial, and non-profit clients by providing creative, innovative, and custom solutions that meets budgets and ideas. What You Can Expect ~ Gain clarity on your brand messaging -- what's working and what's missing ~ Website content strategy -- how to make your website work harder ~ How to establish yourself as an expert in your marketplace ~ Brand consistency across all your marketing platforms and channels ~ An understanding on how on-target brand messaging can save you time and money ~ How to create a quarterly editorial calendar and marketing plan that eases stress and keeps your brand in front of customers
- 20 years of experience
- VP of Communications, Randolph Chamber of Commerce
- South Shore Women’s Business Network.